Privacy Policy - Good Life Foundation GOLf

Privacy Policy

Good Life Foundation (GOLf), considers appropriately crucial the protection of your personal data. In this privacy statement, we explain what data we collect, why we process it, how we protect it and what rights you have. Good Life Foundation is a growing organization of people working for improvement of living standards and for protection of the ecosystems. Our employees, volunteers, supporters and donors worldwide are engaged in current topics with particular attention to climate restoration, poverty depletion, equity and equality, social economy rebuilding, opportunities, emergency aid and development projects. As a coalesce, we are endeavoring for a world where everyone has equal rights and opportunities, regardless of gender, origin or skin color and a world where everyone is responsibly protecting the environment to protect themselves; a world where peace is fully celebrated. We thirstily require your help. It is basis for which we invite donors to achieve our goals. This Privacy Statement applies to the processing of personal information provided by donors, volunteers, participants and relations (hereinafter: Personal Data), as well as data obtained from visits to and use of the website of Good Life Foundation.

What information do we collect?

We collect the following categories of information that you voluntarily provide to us, depending on your interaction with our organization:

Personal information: name, address, date of birth, telephone number, email address.
Financial data: IBAN, payment/donations data.
Communication data: preferences, feedback, correspondence via email, WhatsApp, and social media (such as : Facebook, Instagram, YouTube ).
Technical data: IP address, browser data, device data, and data about the behavior on our website.
Preferences: choices for newsletters, campaigns or other communication.

How do we collect the information that you voluntarily give to us?

We collect information in different ways:

Through our website, for example with donations, petitions, purchases in our webshop, or registration for newsletters.
During interactions via WhatsApp, Instagram, (Metaplatforms:Facebook Messenger), YouTube or other social media channels.
Through participation in a campaign (such as petitions), events, and surveys.
When you contact us via email, phone, or other channels.
Automatically via cookies and similar technologies on our website.

Photos and images

In all cases, we handle photos and images carefully. Photos and images are made during events, training sessions, workshops and manifestations to capture the event and to give impressions on our website and/or social media. Once the news value of the image has disappeared, only (part of) the photos are stored internally for historical purposes.

Attendees, visitors and participants will be informed in advance and during the event as well as possible about any image recordings. This is done, for example, through announcements at the location, in invitations or through other communication channels. For specific recordings of clearly recognizable people, we explicitly ask for permission. If you are recognizable on the screen and do not appreciate this, you can always make this known. Such footage shall be removed upon request.

With regard to photos that are used for advertising purposes, this is used for a declaration of consent. This means that permission has been obtained for the taking of the photos and their publication on the website or other marketing statements.

Why do we process data?

We process personal data for the following purposes:

To provide services: such as processing donations, purchases, and registration for events.
To communicate: via email, phone, WhatsApp, or social media (TikTok, Instagram, Facebook, YouTube, X, YouTube, LinkedIn) about our campaigns, actions and activities, or your questions.
For fundraising and marketing: such as sending newsletters, and the Good Life Foundation Magazine.
For analysis and improvement: of our website, campaigns, and communication channels.
To comply with legal obligations: such as financial administration.

The processing is based on consent, contractual obligations, legitimate interest, or legal requirements.

With whom do we share your information?

We work with third parties to improve our services, optimize campaigns, and analyze user experiences. We have concluded processing agreements with all third parties to ensure that they protect the data and only process it for the agreed purposes.

Personal data is shared or processed by:

Public authorities and legal obligations

We only share personal data with public authorities if this is required by law, for example for financial control or legal obligations.

Analysis Tools

Google Analytics 4: We use Google Analytics 4 to understand the behavior of visitors to our website. Data such as IP addresses, location data, and page visits are processed. This data is anonymized where possible. Google can process this data anywhere. More information is provided in Google’s privacy policy.
Google Ads: We use Google Ads to show ads based on your search behavior and interests. This also includes remarketing: showing advertisements based on your previous interactions with our website. More information about how Google uses data can be found in Google’s privacy policy.
Google Marketing Platform (including Google 360): With this tool we analyze and optimize our campaigns. Data such as click behavior, conversion rates and target group analyses are processed. Google collects this data through cookies and pixels.

Social Media and Communication Tools

WhatsApp: We use WhatsApp to communicate with our supporters and donors. WhatsApp may collect data about interactions with our messages. Please refer to WhatsApp’s privacy policy for more information.
Meta (Facebook and Instagram): For advertisements and interactions through our social media channels, we use Metaplatforms. Meta may collect data about the behavior on our website through cookies and pixels. This data can be used for targeted advertising and personalizing the user experience. Please refer to Meta’s privacy policy for more information.
TikTok: We use TikTok to place advertisements and communicate with our audience through videos and other content. TikTok may collect data about interactions with our ads and videos, such as viewing behavior, likes, and comments. This is done without the use of the TikTok Pixel on our website. For more information on how TikTok collects data, please refer to TikTok’s privacy policy.
YouTube: We use YouTube for posting videos and communicating with our audience. YouTube may collect data about your interactions with our videos, such as viewing behavior and comments. We use tracking via YouTube to analyze how users interact with our videos and to personalize advertisements. For more information on how YouTube collects data, please refer to YouTube’s privacy policy.
Reddit: We use Reddit for placing advertisements. Redditkan collects data about the behaviour on our website via cookies and pixels. This data can be used for targeted advertising and personalizing the user experience. Please refer to Reddit’s privacy policy for more information.
LinkedIn: We use LinkedIn to place advertisements and communicate with our network. LinkedIn can collect data about your interactions with our advertisements, such as clicks and views. We use tracking on LinkedIn to optimize our advertising and display relevant content. For more information on how LinkedIn collects data, please refer to LinkedIn’s privacy policy.
Bluesky: We use Bluesky to share updates on our campaigns and business operations with our audience. For more information on how Bluesky collects data, please refer to Bluesky App’s privacy policy.
Call center: We use call centers for telephone communication, including for donor recruitment activities. When you fill in your phone number via our forms, you give permission to be called by us. The call center may collect personal data, such as name, telephone number and other information that you share during conversations. This data is used exclusively for donor recruitment purposes and other communications relating to our campaigns and activities. We ensure that the processing of this data is in accordance with the legislation and that your data is treated in a secure manner. All phone numbers of the call center can be found here.

We conclude processing agreements with all third parties to protect your data.

How do we protect your data?

We take appropriate technical and organizational measures to secure your data, such as:

Encryption of data (SSL) during transmission.
Access control and password protection.
Regular audits and updates of security systems.

How long do we keep your data?

We delete/anonymize financial data from relations after 7 years (due to legal retention)
Non-financial data 3 years after the last interaction
Upon request, data can be deleted/anonymized earlier

Cookies and tracking

Good Life Foundation uses cookies to improve its websites and show personal advertisements. A cookie is a simple small file that is stored on your computer’s hard drive. Below you can read which cookies we place and which choices you can make in this.

Functional cookies: to make the website work properly.
Analytical cookies: to gain insight into usage and performance.
Tracking cookies: for advertisements, for example via Metaplatforms such as Facebook and Instagram.

On your first visit to our website, we ask for your consent to the placement of cookies. You can change your cookie preferences at any time.

Your rights

You have the following rights with regard to your personal data:

Access: receive a copy of your data.
Rectification: incorrect or incomplete data correction.
Deletion: have your data deleted (to the extent permitted by law).
Limitation: limit the processing of your data.
Objection: objecting to certain processing operations, such as direct marketing through our customer service.
Transferability: receive your data in a machine-readable format.

You can exercise these rights by contacting us using the contact details below.

Email

If you have signed up for our emails, each newsletter contains a link with which you can unsubscribe.

Cookies

You always have the option to refuse or delete cookies, including cookies for social media and marketing purposes. Most browsers offer the option to set or block cookies, or to adjust your cookie settings. Below you will find specific information on how to manage cookies in the most commonly used browsers:

Chrome, Safari, Firefox, Edge, Internet Explorer, Opera: Follow the prompts in your browser’s [cookie settings] to manage, reject or delete cookies. (See also specific instructions above.)

Advertisements and tracking

In addition to refusing or deleting cookies, you can also object to the processing of personal data for advertisements and targeted marketing by using the following options:

Google Ads Settings: You can manage the settings for personalized ads via the Google AdsSettings. Here you can choose to disable targeted ads.
Google Analytics Optout: To prevent your data from being collected by Google Analytics, you can install the Google Analytics optout add-on in your browser.
Browser Extensions: There are also browser extensions available, which help to block third-party cookies, including tracking and advertising systems.

Contact information

For questions about our privacy statement, please contact our department:

Information & Service
+31684007471

Info@goodlifefoundations.org

Explanation and adjustments

The organization reserves the right to make adjustments to this Privacy Statement, we advise you to consult the privacy statement regularly, so that you stay informed of any changes.